A digital identity for an interactive music chart

A digital identity for an
interactive music chart

A digital identity for an
interactive music chart

A digital identity for an
interactive music chart

A digital identity for
an
interactive
music chart

538 top50

538 top50

Garrix_top50_hero_3

Digital Identity

Digital Identity

Digital Identity

Digital Identity

Digital Identity

> Concept
> Design
> Logo
> Art Direction
> Custom Typeface
> Concept
> Design
> Logo
> Art Direction
> Custom Typeface

The core idea was based around songs moving up and down the chart, as listeners vote online on a daily basis to influence the 538 TOP50

The TOP50 connects to it's audience mainly by Social media, therefore Identity was optimised for mobile devices and to be consistent across all media. From bumpers, leader and a daily update for instagram —to social templates, online banners, B2B print and mailings.

The core idea was based around songs moving up and down the chart, as listeners vote online on a daily basis to influence the 538 TOP50

The TOP50 connects to it's audience mainly by Social media, therefore Identity was optimised for mobile devices and to be consistent across all media. From bumpers,
leaders and a daily update for instagram —to social templates, online banners,
B2B print and mailings.

The core idea was based around songs moving up and down the chart, as listeners vote online on a daily basis to influence the 538 TOP50

The TOP50 connects to it's audience mainly by Social media, therefore Identity was optimised for mobile devices and to be consistent across all media. From bumpers, leader and a daily update for instagram —to social templates, online banners, B2B print and mailings.

The core idea was based around songs moving up and down the chart, as listeners vote online on a daily basis to influence the 538 TOP50

The TOP50 connects to it's audience mainly by Social media, therefore Identity was optimised for mobile devices and to be consistent across all media. From bumpers, leader and a daily update for instagram —to social templates, online banners, B2B print and mailings.

The core idea was based around songs moving up and down the chart, as listeners vote online on a daily basis to influence the 538 TOP50

The TOP50 connects to it's audience mainly by Social media, therefore Identity was optimised for mobile devices and to be consistent across all media. From bumpers, leader and a daily update for instagram —to social templates, online banners, B2B print and mailings.

Logo_overview02

The logo was specifically designed to be versatile, 
accomodating sponsors and various TOP50 sub-labels.

The logo was specifically designed to be versatile, 
accomodating sponsors and various TOP50 sub-labels.

The logo was specifically designed to be versatile, 
accomodating sponsors and various TOP50 sub-labels.

The logo was specifically designed to be versatile, accomodating sponsors and various TOP50 sub-labels.

The logo was specifically designed to be versatile, 
accommodating sponsors and various TOP50 sub-labels.

B2B_List_SR_02
Dua_insta_small_05
TOP50_Typeface

Custom typeface

A custom typeface was designed for the TOP50 Icons and TOP50 Numbers to get a consistent look and feel across all output,
from social, online to TV.

A custom typeface was designed for the TOP50 Icons and TOP50 Numbers to create a consistent look and feel across all output,from social, online to TV.

A custom typeface was designed for the TOP50 Icons and TOP50 Numbers to create a consistent look and feel across all output, 
from social, online to TV.

A custom typeface was designed for the TOP50 Icons and TOP50 Numbers to create a consistent look and feel across all output, from social, online to TV.

A custom typeface was designed for the TOP50 Icons and TOP50 Numbers to create a consistent look and feel across all output, from social, online to TV.

Credits
Client: Talpa Network / 538
Created @ Woodwork Amsterdam
Client: Talpa Network / 538
Created @ Woodwork Amsterdam
Client: Talpa Network / 538
Created @ Woodwork Amsterdam
Client: Talpa Network / 538
Created @ Woodwork Amsterdam
Client: Talpa Network / 538
Created @ Woodwork Amsterdam

Interested? Let's create
someting great together!

Simon van de Rijdt
Creative Direction & Brand Design